Whitney Martin

Measurement Strategist & Founder of ProActive Consulting

As a measurement strategist, Whitney’s passion and expertise lies in the field of surveys and assessments. A self-professed “data nerd,” Whitney has a Master’s Degree in the area of Human Resources Measurement and Evaluation and has conducted extensive research on the predictive validity of various hiring assessment strategies.

Thanks to many years functioning as a “vendor-agnostic” consultant, Whitney provides a unique perspective on the broad landscape of the testing and assessment industry, and employee selection strategies, in general. She is a firm believer that there are no one-size-fits-all “best” products, and that tools and vendors should be selected based on their ability to solve a specific problem. She spends much of her time studying the available tools in the marketplace, scrutinizing the science, and analyzing the strengths, weaknesses, and appropriate uses for each.

Whitney has been a highly rated speaker at numerous National HR Conferences and has authored articles on assessments for several books and publications, including Harvard Business Review. She is a member of the Society for Industrial & Organizational Psychology (SIOP) and has over two decades of experience providing practical, actionable information to leaders that informs business decisions and has a measurable impact on the organization’s bottom line.

ProActive Partners

Hope Zoeller

Founder and President of HOPE (Helping Other People Excel), LLC, 

For over 13 years of her professional career, Dr. Zoeller worked at UPS in various roles including Customer Service, Training and Development and Employee Relations. For the past 11 years, she has been consulting with organizations on leadership development.

Dr. Zoeller is also a Professor at Webster University instructing in the Master of Human Resource program and Spalding University instructing in the Master of Business Communication program.

She has a Doctorate in Leadership Education from Spalding University, a Master of Education in Training and Development from the University of Louisville and a Bachelor of Arts in Communications and Psychology from Bellarmine University. Hope recently released a book HOPE for Leaders Unabridged.

Christina Reising

Founder & Principal Strategist of Orbit Coaching & Consulting

Christina Reising, SPHR, SHRM-CP is the Founder & Principal Strategist of Orbit Coaching & Consulting and a trusted advisor to business owners, CEOs, board members, elected officials, executives, and leadership teams across North America and Europe. As The Workplace Alignment Strategist™, she helps businesses eliminate inefficiencies, align leadership and teams, and turn strategy into execution — so results are measurable, sustainable, and scalable.

A published author and thought leader, Christina shares insights on leadership, emotional intelligence, and business strategy, guiding organizations to create workplaces where clarity, execution, and impact align.

Lisa Withers

Workplace Learning & Leadership Development Consultant

Since 1997, Lisa has provided customized workforce training programs to an impressive list of clients across the U.S., ranging from nonprofit organizations and hospital systems to Fortune 500 subsidiaries. Lisa makes measurable contributions to organizations by partnering with them to identify their unique workforce development needs and delivering effective learning strategies that support organizational objectives. Her in-depth comprehension of the nuances of corporate cultures bolsters a keen ability to assess these needs and implement successful learning systems and strategies. Lisa’s business acumen, dynamic personality and genuine approach to workforce development can help any client achieve real results.

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